Strategic01AI Revenue Builder
Go from business development fundamentals to client-ready skills in prospecting, LinkedIn outreach, proposals, negotiation, onboarding and account growth.
PKR 15,0004 wks
AI Marketing Pro Course
Build a practical foundation in digital marketing with social media, SEO, Google Ads, AI-powered content creation, analytics and real campaign planning.
- Duration
- 4 weeks
- Lessons
- 22
- Schedule
- Mon to Fri - 8:00pm to 9:00pm
- Next batch
- 1 Sept 2026
- Category
- Strategic
Outcomes
What you will be able to do
- Understand the fundamentals of digital marketing
- Identify different types of digital marketing and career opportunities
- Understand marketing funnels and customer journeys
- Define target audiences and create buyer personas
- Build a clear digital brand identity
- Create content pillars and content calendars
- Write social media captions and effective CTAs
- Optimise Facebook Business Pages
- Develop Instagram profiles, Reels and engagement strategies
- Understand LinkedIn, TikTok and YouTube marketing basics
- Create AI-assisted social media content
- Use AI for captions, images, video ideas and content repurposing
- Build monthly social media strategies
- Understand SEO fundamentals and search engine ranking factors
- Perform basic on-page SEO
- Conduct keyword research and competitor analysis
- Optimise Google Business Profiles for local SEO
- Perform basic website SEO audits
- Understand Meta Ads campaign structures
- Understand Google Ads fundamentals
- Define campaign KPIs and tracking requirements
- Understand Google Analytics and conversion tracking basics
- Use AI for audience research, ad copy and campaign optimisation
- Build a complete basic digital marketing strategy
- Create practical social media content packages
- Plan Meta Ads, Google Ads and SEO campaigns
- Build a professional digital marketing portfolio
Overview
Learn digital marketing by building real strategies and practical campaigns.
This four-week intensive takes you from digital marketing fundamentals to building a complete practical digital marketing portfolio. You learn through hands-on assignments, AI-assisted workflows, content creation, SEO exercises, campaign planning and practical projects throughout the course.
The curriculum covers digital marketing fundamentals, branding, content marketing, social media, SEO, Google Business Profile, keyword research, Meta Ads, Google Ads, analytics, AI-powered advertising and practical campaign planning. You finish with a complete digital marketing strategy, social media plan, SEO plan, AI content samples and campaign plan that can be presented as part of your portfolio.
AI is integrated throughout the course
AI is used as a practical part of the digital marketing workflow. You will work with tools such as ChatGPT, Google Gemini, Canva AI, CapCut AI, InVideo and Google Keyword Planner to create content, research audiences, generate ideas, improve ad copy and support campaign planning.
The goal is to understand how to use AI effectively as a marketing tool while still developing the strategic and practical skills needed to evaluate and improve the output.
Your learning journey
- Week 1 - Digital marketing fundamentals, customer journey, branding, content marketing and social media
- Week 2 - Social media strategy, AI content creation, SEO fundamentals and on-page optimisation
- Week 3 - Local SEO, keyword research, SEO practice, Meta Ads and Google Ads
- Week 4 - Analytics, AI advertising, digital marketing strategy, campaign planning and final portfolio
Who is this course for?
This course is suitable for students, fresh graduates, aspiring digital marketers, freelancers, business owners and anyone who wants to build practical digital marketing skills.
You do not need advanced marketing experience. You need a laptop, reliable internet and the commitment to attend classes and complete the practical assignments.
What is included
- Live practical classes
- 22 sessions with hands-on assignments
- AI-assisted marketing workflows
- Social media marketing exercises
- SEO and keyword research practice
- Meta Ads and Google Ads campaign planning
- Analytics and tracking fundamentals
- Practical content creation projects
- Final digital marketing portfolio project
- Course notes and learning resources
- Certificate on successful completion
/Curriculum/
5 modules, 22 lessons
Enrolled students get access to the recordings, notes and downloadable material for every lesson.
- 01Introduction to Digital MarketingFree preview1h
- 02Marketing Funnel and Customer Journey1h
- 03Branding and Digital Presence1h
- 04Content Marketing Basics1h
- 01Facebook Marketing1h
- 02Instagram Marketing1h
- 03LinkedIn, TikTok and YouTube1h
- 04AI Content Creation1h
- 05Social Media Strategy1h
- 01Introduction to SEO1h
- 02On-Page SEO1h
- 03Google Business Profile and Local SEO1h
- 04Keyword Research1h
- 05SEO Practice1h
- 01Meta Ads Introduction1h
- 02Google Ads Basics1h
- 03Analytics and Tracking1h
- 04AI in Digital Advertising1h
- 01Digital Marketing Strategy1h
- 02Content Creation Project1h
- 03Campaign Planning1h
- 04Final Project and Portfolio1h
Instructor
Humaira Tariq
Sr. Digital Marketer
A Digital Marketing Expert teaching SEO, paid advertising, social media marketing, and analytics, with a practical focus on helping students launch real campaigns, optimize performance, and confidently understand the data behind their results.
/Admissions/
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